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Small Creators Outperform Big Ones + Access TONS of Brand Contacts FREE with Creatorland's New Superlist

In our milestone 69th edition, we're excited to announce our newest free tool: the Super List superlist.creatorland.com - a database of 500+ verified brand contacts and 10,000+ creator profiles. Plus, how small creators are beating big influencers, Amazon's AI bet, and Rumble's short-form strategy.

🎉 Big News: Introducing the Super List

Stop guessing who to pitch. Get verified marketing contacts at brands like Disney, Amazon, and Nike.

We've just launched the Super List - a completely free database featuring:

  • 500+ verified brand contacts with real names, emails, and LinkedIn profiles

  • 10,000+ creator profiles filterable by brands they worked with, including engagement data and successful campaign examples

  • Advanced search & filters by company, location, engagement rates, and brand partnerships

No more cold outreach guesses. No more wondering if that email will reach the right person. Just real data to help you land your next brand deal.

👑 Small Creators Outperform Big Ones

Small creators are rewriting the rules of online influence. Instead of chasing viral fame, they’re building loyal communities that convert. One surprising example is Howie the Crab, who turned just 15,000 YouTube fans into $280,000 in sales through playful storytelling and fan-driven merchandise.

Katie Shober’s Beach & Bubbly brand takes a similar approach. Rather than selling obvious branded items, she offers champagne glasses and seasonal product drops that align with her audience’s aesthetic. This lifestyle-first strategy generates hundreds of thousands in revenue as consumers are drawn to the curated experience.

How are these creators doing it? They’re using AI tools that analyze fan behavior and creator content, cutting product development timelines from months to days. As a result, micro-creators with as few as 10,000 followers are outperforming big-name influencers. It turns out that meaningful connection drives results more effectively than mass appeal.

For the full article from Ian Shepherd at Forbes, click here.

🎨 Amazon Backs Showrunner AI

Showrunner AI is a new tool from Fable that lets anyone create animated shows using simple text prompts. Backed by Amazon’s Alexa Fund, the platform combines animation, voice acting, and scripting into one experience. It launched with original titles like Exit Valley and plans to let users remix episodes or create new ones entirely.

While the tech is impressive, critics question its storytelling ability and raise concerns around copyright, especially after early AI-made South Park clips went viral.

What Creators Should Watch For

  1. Low-barrier content creation: Anyone can generate animated episodes without needing a team or a budget.

  2. New monetization paths: Users may earn revenue when others build on their content.

  3. Legal risks: Using existing IP without permission could lead to takedowns or lawsuits.

  4. Creative quality gap: Good prompts don’t guarantee good stories. Human creativity still matters.

  5. Industry interest: Amazon’s involvement signals that studios are paying attention.

For the full recap from Jason Hellerman at No Film School, click here.

🤑 Rumble Takes On Short-Form Video

Rumble is carving out a niche in the short-form video world by focusing on creator independence, political neutrality, and attention-based engagement. With a 60% ad revenue share and a “no censorship” stance, the platform is positioning itself as an alternative to YouTube.

Its strategy is less about chasing viral volume and more about building deep, loyal communities. 8.5 billion minutes watched per month and a growing base of uploads, Rumble is betting on quality engagement and ideological alignment to drive retention and monetization.

Why It’s Important to Digital Creators

  • Offers higher ad revenue share (60%) compared to YouTube’s 45%.

  • Built-in tools for subscriptions, tips, and community funding.

  • Appeals to niche audiences overlooked by mainstream platforms.

For digital creators, Rumble represents a platform that rewards loyalty over virality. Sign up If you're building a tight community and want more control over monetization.

For the full article from AInvest, click here.

🔥 Hot Opportunities

🔥 Sidewalker Daily: Helping Creators of All Sizes Land Brand Deals

We’ve teamed up with Sidewalker Daily since they’ve helped tens of thousands of creators from around the globe land paid brand deals and get paid their worth. Sign up and give their free training a whirl.

🚨 Leverage Your VIP Connections: How to Turn Past Collaborators into Future Opportunities

Creatorland's VIP Connections feature is a game-changer for your creator career. This powerful tool scans your connected Gmail account to identify high-value contacts from your past collaborations and deal-related conversations. It's time to unlock your VIP Connections (for free, duh).

😊 Earn $1,900 Per Submission: Create Positive, Empowering Content for 1Starr Enterprises

1Starr Enterprises is seeking diverse content creators to produce positive and empowering content including self-help, stress relief, and body positivity materials. This paid opportunity offers $500 per photo and $1,400 per video submission for use across their multimedia platforms. No follower requirements - we welcome creators of all backgrounds, cultures, body types, and abilities.

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👋 Happy Networking!

~ Brian F.

Content We Referenced Today

  1. These Small Creators Are Outselling Big Influencers - Forbes

  2. Rumble's Strategic Position in the Short-Form Video Market: Ecosystem Design and Attention-Based Competition - AInvest

  3. What is Showrunner AI, And Why is Amazon Investing in It? - No Film School