In this week's edition: MrBeast acquires fintech app Step in a bold expansion beyond content, Apple launches native video podcasts to compete with YouTube, Dealsync's first 500 users uncover over a million dollars in unanswered brand deals, and ownership in the creator economy emerges as the defining battleground.
In this week’s edition: TikTok avoids the ban through the a new app, a proposed Influencer Bill of Rights could reshape the creator economy, and our new AI powered deal dashboard Dealsync takes flight.
In this week’s edition: tech giants like Google and Microsoft are reportedly spending up to $600K per creator, MrBeast’s still-unsolved $1M Super Bowl commercial, and Instagram is testing a new app to compete with Snapchat.
In our 76th edition, we discuss how Disney’s late-night shakeup with Jimmy Kimmel signals shifting strategies in entertainment, the latest YouTube features giving creators more ways to earn, and how Station’s AI tools are helping podcasters and creators turn content into reliable revenue.
In our 65th newsletter, we discuss how Congress is shifting its focus to 70 million U.S. creators, NFT marketplaces are evolving beyond collectibles, and TikTok's efforts to disrupt the luxury world.
In this week’s edition: creators cross into the mainstream as Markiplier delivers a $21M box office debut, a streamer claims to earn a first-ever Grammy Awards nomination, and Super Bowl week cements influencers as the center of brand marketing.