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Creatorland Newsletter #24 | Creatorland Insider's on the Rise, All New Projects, New Ways to Make Money, and Big Industry News!

Creatorland Updates
Insider is blowing up, Projects get an overhaul, & new ways to earn big 💵 on Creatorland

Insider is a hit!

Insider is revolutionizing Creatorland with (for a limited time) lifetime access to exclusive features like smart job alerts, our AI-powered Co-Creator, enhanced profile customization, and top search rankings. Don't miss your chance to join this elite group and elevate your creative career! Join Now!

Projects got a MASSIVE upgrade this week.

Show off your past work like never before with the upgraded Projects feature.

We've revamped the Projects feature to make it more flexible, shareable, and user-friendly. So hop back in and update some of your past projects with the new features, or create some new ones! We promise you’re going to love what you can do. We’ve added some new Staff Picks of some creators who are knocking it out of the park on Discover.

Refer a friend, Earn $40 bucks!

Now you can spread the word about Insider and earn big! Get $40 for every friend you refer that becomes an Insider. Help your network join the Insider ranks and make some extra cash while you’re at it. - Get all the details on the new refer a friend program here.

Attention Southern California Members!

Market.LIVE X TikTok Shop formally invite you to join them at Market Live’s Studio!!

Market Live and TikTok are putting on a night of networking, insights, and connecting brands and creators. If you’re in the Los Angeles, Orange County, or San Diego area, you probably don’t want to miss this. Click the link above to register!

Creator Economy News

• YouTube shares a one year update on Shorts Monetization
  YouTube Shorts, launched in 2021, now averages over 70 billion daily views, offering creators new earning opportunities. Revenue sharing was introduced a year ago, and over 25% of YouTube Partner Program creators now earn through Shorts, amplifying the platform's commitment to creator support. Shorts not only enables direct earnings but also facilitates additional revenue streams with the larger reach and monetization capabilities.

• Epic Games paid out $320 million to creators over 12 months
  Top 'Fortnite' developers like Pandvil have earned over $20 million in the past year. While not as substantial as Roblox's payouts, these earnings highlight the success of Epic's Unreal Editor program, with 40 creators earning at least $1 million over the year.

• Meta continues it’s attempt to “be less political”
  Meta has introduced a new opt-out setting on Instagram and Threads, limiting the visibility of political content by default, aiming to reduce the presence of politics in users' feeds. This move follows Meta's stance that most users prefer less political content, with the setting now enabled under "Content preferences" in Instagram and Threads accounts, without in-app notifications as of its rollout.

Creatorland Featured Tips!
What made Alix Earle so famous (here’s what you need to know) 📈

Alix Earle's rise to fame can be attributed to several key factors. First and foremost, Earle's authenticity and relatability have played a crucial role in her success. Despite her growing fame and access to exclusive events, she has maintained a down-to-earth demeanor, which resonates strongly with her audience. By sharing candid life updates and allowing her followers to glimpse into her everyday experiences, Earle has built a sense of intimacy and connection with her fans, fostering a loyal community around her.

Additionally, Earle's strategic use of TikTok's format and trends has helped her gain widespread visibility on the platform. While her initial growth came through her "Get Ready with Me" videos, she has since integrated videos with trending audios, dances, and challenges. By getting more visibility on the app with trends and maintaining an intimate connection with her GRWMs, she has grown a community of 6.5M followers and has maintained a 4.4% engagement rate (which is almost triple the typical engagement rate for her audience size.)

Plus, Earle's collaborations and partnerships with well-known brands have further elevated her as THE influencer. By endorsing some of the top knwon and loved brands, she has not only monetized her content but also increased her visibility and credibility within the industry. These brand partnerships have provided her with opportunities to attend exclusive events and establish herself as a recognized figure in the beauty and lifestyle space.

For individuals looking to emulate Earle's success and build a cult following, authenticity and engagement are key. By being genuine and vulnerable, you can forge meaningful connections with your audience and cultivate a loyal following. And while creating intimate content is great, staying attuned to platform trends because that’s where you will gain mass visibility. Collaborating with brands and leveraging partnerships will also provide opportunities for growth and exposure.

Ultimately, building a dedicated community like Alix Earle’s requires dedication, relatability, and a genuine passion for connecting with others in a meaningful way.

Project Highlights
See how creators are utilizing Creatorland 💟

Heathyr Wolfe is a media manager and editorial stylist (amongst other things.) She has a great Creatorland profile with her articles and her viral Schiaparelli reels.

What’s happening on the pod?
Introducing, Episode 21 of The Creator Landscape with Jake Pearson! 🎉 

Creator Shares Their Experience with Negative Comments | #21 🚀

In this episode, Charente Carr, a multifaceted social media creative, shares her journey as a content creator and the inspiration behind her content. She discusses her favorite platforms for creating content, including YouTube and TikTok.

Charente also highlights the importance of connecting with other creators and the support she has received from the YouTube community. She provides valuable insights on dealing with self-doubt and handling negative comments.

Listen on Spotify. Watch on YouTube.

Want to be a guest on the pod? Hit us up: [email protected]!

That’s all for Newsletter #24!

👋 Happy Networking!

~ Brian F.

Read the Insider Announcement Here 👇

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